Why Earn Your Master’s In Communication?

Why is getting a qualification in communication so beneficial? Consider how difficult it is to get what you want or need when you’re unable to communicate properly. Or how easy it is for situations to go wrong when things have been miscommunicated. Consider just these two points, and we can already see the value in having professionals who are dedicated to ensuring that communication between organisations and the public is crystal clear. 

You could just finish your undergraduate degree or do a postgraduate certificate in communications, but why take it further and get your Master’s? In this article, we’re going to give you some good reasons to look into pursuing a Master’s in Communication. 

Is there a demand for communications graduates?

Communication is and always will be a relevant and vital part of business and life in general. Being a “master” of communication helps you and whatever organisation adapt and thrive regardless of what is happening in the world. 

You’ve probably picked up that just because people have the ability to communicate doesn’t mean they do it well, and there’s always room for improvement. But when companies are in the middle of agreements launching a new service or trying to raise awareness, most of the time, they only get one chance to make it count, and usually it’s under time constraints – so they need someone on their team who will best communicate the first time round. 

So, yes, you could definitely say there’s a demand for those with a communication degree. Just as one example, it’s predicted that job growth for journalists and copywriters will be 7.1 per cent over the next five years. So, don’t second-guess your choice to pursue a communications degree.

The benefits of doing your Master’s in Communication

Here are some of the top benefits that will do well to convince you to earn your Master’s degree in communication:

1. It helps build your professional credibility 

Getting your master’s in communications helps bolster your resume because you’ll have an accreditation that shows that you have, in a sense, “mastered” the skills that hold society together. 

Communication is at the centre of every single industry, and by polishing your communication skills with a master’s degree, you are showing potential employers and clients that you’re an asset to any team because in a world where there is a lot of noise and misinformation you as a professional communicator have the knowledge and skills to stand out. 

2. Numerous career paths

Name an industry that doesn’t rely on communication in any way, shape or form. Every industry needs strong communicators in order to function effectively, which means as someone who has completed their Master’s in Communication, you will be a valuable resource in numerous fields, and as a result, there will be many different career paths available to you. 

From charities to large corporate entities, they all need to be able to communicate with the public, their clients, and even each other within the organisation. There’s a demand for intelligent, authentic and creative communicators. You’ll be able to work in everything from public relations to content marketing to social media management and more. 

3. Future-proof your career 

Look, the world is adapting and changing at a rapid pace thanks to technology. A lot of careers will be outdated in a couple of years, but one thing that will remain relevant is the ability to reinforce and build human connections. 

On another note, in such times where things are changing all the time, effective communicators become even more valuable as organisations need their skills in order to endure transitions like major industry shifts. 

4. Build your connections 

Another reason to further your studies and aim for your Master’s in Communication is because of the networking opportunities it presents. Studying at your Master’s level means you’ll be connecting with like-minded people who are all taking their studies and prospective jobs seriously. This is the perfect opportunity to build lasting connections that could one day be beneficial, not just for you but for your future organisations, too. 

5. Higher earning potential

While you can already find high-paying jobs in communications, when you’ve got your Master’s in the bag (and with enough experience), you can say hello to the big leagues and apply for managerial positions like a corporate communications manager or a proposal manager where you can be earning a salary of approximately $125 000 to $140 000 annually. 

Final Thoughts

Furthering your studies in communications opens the doors to more job opportunities, more connections and a higher earning potential. Communication may be evolving just as technology and the rest of the world, but it will remain the centre of human connection, and therefore, there will always be a demand for effective communicators in Australia and the rest of the world.

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